After the holidays, cyclamens need a location with bright, indirect light and cool temperatures. They prefer high humidity, so try grouping them with other plants, or place them in a saucer filled with pebbles and a little water. (Just don't let the roots touch the water, which can cause rotting.) When the flowers finish, the plants will go dormant. Stop watering then and wait until new leaves emerge in fall before you water again. This cyclamen is 'Dixie Pink'.